how cyber security works. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how cyber security works. Physical security Lock doors, identification badges can prevent tailgating, lojack is location tracking software, dumpster divers will find information outside, use a shredder. Passwords and authentication […]
Blog.
cyber security.
computer networking.
how computer networking works. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how computer networking works. Introduction to Computer Networking Servers have resources, and clients want access to the resources A web browser is a web client Servers don’t need an interface […]
network model.
what is a network model. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what is a network model. Meet the Frame Network Interface Card/NIC- plugged into computers and connects into a hub. Hub- acts as an interface to computers to interconnect to share […]
networking cables.
what is a networking cable. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of what is a networking cable. Cabling Coaxial cabling- Has small conductor in center, with insulator around it and then another conductor on outside. Keep in mind the name of […]
fundamentals of computers.
how can I learn more about computers. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how can I learn more about computers. RAM sticks and speed To do anything on your PC, a program must be loaded into RAM. Capacity and speed are […]
google cloud.
how the google cloud works. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how the google cloud works. Google Cloud Services Foundations GCP- google cloud platform compute for virtualization, storage and other services Compute Services- virtual machines, containers and container management (Docker) […]
windows basics.
what is microsoft windows basics. What is the registry Instead of a bunch of text files, it is a common storage area which is a database. Everything that is Windows is inside the registry. Any time you do something, you are updating the registry. Access the registry- Start search-> REGEDIT or REGEDT32 5 root keys […]
mobile.
what is a mobile device. Mobile Device Handheld device, sealed device, sensors (GPS, compass, accelerometer, gyroscope, camera, ambient light sensor), specific OS with touchscreen interface, app store Subclasses of mobile devices- PDA, smartphone, tablet, phablet, purposely built mobile devices (e-reader, fitbit), wearable device (apple watch) Wired Mobile Connections Micro-usb- standard data and power connector for […]
laptops.
how to select a laptop computer. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to select a laptop computer. Laptop Types Standard- ½ to 1 GB of RAM, mobile intel processor, optical media, 2 1/2 drive, runs Windows Desktop replacement- big screen […]
windows command prompt.
how to use windows command prompt. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to use windows command prompt. Windows Command Line Basics How to get to the command line- Start -> CMD Help provides a help screen CLS clears the screen Switch- […]
operating system types.
what are the different types of os. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what are the different types of os. Touring Windows Vista Desktop, start button, title bar, notification area/system tray, windows sidebar and gadgets User account control- designed to keep […]
computer peripherals.
what are computer peripherals. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what are computer peripherals. CD Optical Media CDDA- stored everything on lans and pits, designed to store music, 74 minutes, most data is on label side. Problem is there would be […]
printers and displays.
what are the different types of printers. *this is a guide from lecture videos and is used to help you gain an understanding of what are the different types of printers and displays. Printer Technology Printer types- 3 types use set of tubes: dot matrix uses little pins and it is impact types, ink jet […]
jquery.
how to include jquery. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to include jquery in your code. jQuery Foundations JQuery is a free, open-source JavaScript library which allows extracting, manipulating, and creating web page content easy. It works on every modern […]
apache kafka.
how apache kafka works. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how apache kafka works. Apache Kafka Foundations. Stream Processing– With stream processing, all the data from your data providers (which are called producers in Apache Kafka) comes into the streaming platform and […]
facebook marketing.
how to advertise your business on facebook. Setup Billing Dropdown -> Manage Ads -> Ads Manager -> Billing and Payment Also, set account spending limit Advertising Structure Campaign -> Ad Sets -> Ads Examples Campaigns for each objective- drive traffic to website, increase brand awareness, and promote coupon Ad Set Campaign- Ad […]
apache hbase.
how hbase works *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how hbase works. HBase Foundations Yahoo released the Hadoop data storage system and Google added HDFS programming interface. HDFS stands for Hadoop Distributed File System and it spreads data across what […]
web services.
how web services work. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what is web services architecture. What is a Web Service archive.org/web/web.php to see the waybackmachine, which shows websites over time What is an API? Defines everything you need to communicate with […]
mysql.
what is mysql used for. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what is mysql used for. MySQL Installation MySQL is an open source database management system. MySQL is owned by Oracle. MySQL uses a client server model and the database runs […]
programmatic advertising.
how programmatic ads work. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how programmatic ads work. Programmatic Advertising Foundations Programmatic media buying is the byproduct of artificial intelligence and technology integration of media buying. Programmatic advertising (or programmatic media buying) is the entire […]
pycharm.
how to use pycharm. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how to use pycharm. PyCharm Foundations What is PyCharm? An integrated development environment made for Python. It provides code hinting, built in hint Get started with python Download python from […]
tableau.
what is tableau used for. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what is tableau used for. Tableau is used for creating business intelligence dashboards. If the term business intelligence or dashboard sound unfamiliar, then please grasp those concepts before attempting to […]
google cloud storage.
how to use google cloud storage. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to use google cloud storage. Understanding Google Cloud Storage Google Cloud Platform- App Engine, Compute Engine, Cloud Storage, Cloud Datastore, Cloud SQL, BigQuery Cloud Storage- Global regional hosting […]
google chrome devtools.
how to use developer tools in chrome. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to use developer tools in chrome. Open Developer Tools- View tab -> Developer OR command + option + i on a Mac OR right click on webpage […]
looker.
how to learn looker data visualization. *this is a guide that was from lecture videos and is used to help you gain an understanding of how to learn looker data visualization. What is Looker BI Looker is a tool that allows you to look at your company’s data in a centralized location to provide to […]
adobe analytics.
how to learn adobe analytics. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how to learn adobe analytics. Adobe Analytics Foundations Everything you do can leave a trail of data behind it and will most likely be tracked. Web analytics helps collect, report […]
google tag manager.
what is google tag manager used for. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what is google tag manager used for. Google Tag Manager Foundations GTM places a single snippet of JavaScript on a page that is generic across all pages. This […]
data mining.
how does data mining work. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how does data mining work. Data Mining Foundations Data mining- the selection and analysis of data, accumulated during the normal course of doing business, to find and confirm previously unknown […]
excel.
how to master excel. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of how to master excel. Sources of marketing data- Google Analytics traffic, Google Analytics page, Facebook campaign, Facebook ads, Google AdWords Campaign, Google Adwords Daily, Internal data, scraped data […]
hadoop big data.
how to learn hadoop. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of how does ai work. How to Learn Hadoop for Data Science Hadoop is open source and has been around for over 10 years. There are current innovations with […]
youtube.
how much does it cost to advertise on youtube. *this was created from lecture videos and is used to help you gain an understanding of how much does it cost to advertise on youtube. YouTube SEO Free YouTube SEO Tools Youtube keyword tool, Wordtracker, keyword discovery, semrush, google suggest/youtube suggest, google adwords keyword tool Attention […]
google ads.
what are google ads. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of what are google ads. Google Ads Foundations Capitalize every letter in headline Include keywords in ad text Tie the call to action in ad to match the landing […]
statistics.
how to understand statistics. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how to understand statistics. How to Understand Statistics: Part 1 Statistics- quantify uncertainty, discern biases Is my data set good? Data needs to be organized, should be good quality data […]
sql server.
how does sql server work. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how does sql server work. Microsoft SQL Server Foundations What is SQL Server? Relational database management system, stores and retrieves data in databases, creates and administers database components, controls […]
seo fundamentals.
how to optimize search engine results for my website. *this was created from lecture videos and is used to help you gain an understanding of how to optimize search engine results for my website. Learning SEO Foundations Relevance and authority Is your website a trusted place? This is crucial when answering how to optimize search engine […]
marketing analytics.
why marketing analytics is important. *this is a guide that was created from lecture videos and is used to help you gain an understanding of why marketing analytics is important. Setting and Measuring KPI’s for Marketing Analytics KPI- measurable value that tells our organization how effective we are at achieving business objectives Analytics can be […]
lead generation.
how to generate leads online. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how to generate leads online. Lead Generation Fundamentals Write (SMART) business goals as first step KPI are specific for your lead generation program Web KPI: Unique v returning, page […]
digital marketing.
what does digital marketing include. *this is a guide that was created from lecture videos and is used to help you gain an understanding of what does digital marketing include. Understanding Digital Marketing Foundations What does digital marketing include for channels: Website, Analytics, SEO, PPC, SM, Video, Email, Content, Mobile, Affiliate, A/B Testing Online marketing- […]
google analytics.
what does google analytics do. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of what does google analytics do. Google Analytics Foundations Business Objectives Ecommerce- sell products or services Lead Generation- collect user info Content publishing- encourage repeat visitors and engagement […]
email marketing.
how email marketing works. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of how email marketing works. Basics of How Email Marketing Works Setup account with an Email Service Provider Verify email addresses you will be sending from Setup Image Library- have your […]
data science.
how do you become a data scientist. *this is a guide that was created from lecture videos and is used to help you gain an understanding of how do you become a data scientist. Learning Data Science Basics Data scientists are one part of a larger data science team. What is a data scientist? You’re […]
mobile marketing.
what is mobile marketing. *this is a study guide that was created from lecture videos and is used to help you gain an understanding of what is mobile marketing. How to Develop a Mobile Marketing Strategy “Listen to your customers digital signals and then respond in a relevant and real time manner” Messaging, alerts, audio, […]
artificial intelligence.
how does ai work. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of how does ai work. History of AI In 1956, general problem solver was first computer program designed to solve any problem that could be set as mathematical formulas. […]
computer hardware.
what are the major hardware components of a computer. *created from lecture videos and is used to help you learn what are the major hardware components of a computer. Motherboards Form Factor- Standardized shapes and forms for the motherboard IBM 5170/IBM AT- successor to XT, designed with standardization in mind, fell short in low profile […]
core processing.
what is a processing unit. *this is meant as a study guide that was created from lecture videos and is used to help you gain an understanding of what is a processing unit. Core Processing Stored data on hard drive, cd rom, cloud Take data and put/store into RAM (Processing process) input on how to […]
